Life coaching is a process of helping individuals improve and optimize their personal and professional lives. It involves working with a trained and certified life coach who uses various techniques and tools to help clients set and achieve their goals, overcome obstacles, and make positive changes in their lives.

The primary focus of life coaching is on personal development and growth, with an emphasis on self-discovery and empowerment. Life coaches help clients identify their values, strengths, and areas for improvement, and then work with them to develop a plan of action to achieve their goals and make positive changes in their lives.

Life coaching can cover a wide range of areas, including career, relationships, health and wellness, finances, and personal development. Some common techniques used by life coaches include goal-setting, accountability, visualization, and positive psychology.

It’s important to note that life coaching is different from therapy or counseling, which typically focus on addressing mental health issues and past traumas. Life coaching is generally geared towards individuals who are functioning well but want to improve their lives in some way.